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Brands spend billions trying to reach Gen Z. But they can't tell a student from a bot.

Industry benchmarks consistently show that only 15-20% of sales-qualified leads convert. That means up to 85% of B2B sales effort generates no revenue. Think about that for a second. Teams spend weeks building demos, running calls, following up - and most of it leads nowhere.

Every tech revolution has its own “invisible problem”. For Microsoft 365 and Copilot it’s … a permissions mess.

AI in law?  It sounds great - until you ask a lawyer whether they can send confidential documents to OpenAI’s servers.